AdSense approval is a significant milestone for any website owner looking to monetize their content. However, Google has specific requirements for granting approval, and failing to meet them can result in delays or rejection. In this guide, we’ll explore the essential steps to ensure your new WordPress site gets approved by AdSense.
1. What Is Google AdSense and Why Does It Matter?
Google AdSense is a leading advertising platform that allows publishers to display ads on their websites and earn revenue. For new WordPress site owners, it’s a simple and effective way to monetize traffic. However, getting approved requires adhering to Google’s strict guidelines.
Benefits of AdSense:
- Easy integration with WordPress.
- High earning potential for quality traffic.
- Contextual ads tailored to your audience.
2. Prerequisites Before Applying for AdSense
Before submitting your application, ensure your WordPress site meets these basic requirements:
a. Original and Valuable Content
Google prioritizes sites with unique, high-quality content. Avoid duplicate or plagiarized material.
b. Domain Age
While AdSense doesn’t explicitly require a minimum domain age globally, some countries (like India) may require the domain to be at least six months old.
c. Clear Website Structure
Your site should have an intuitive layout, making it easy for users to navigate.
3. Essential Pages for Google Ads Approval
Certain pages are crucial to demonstrate professionalism and transparency. These include:
a. About Us
Introduce your brand, mission, and purpose.
b. Contact Us
Provide a way for visitors to reach you, such as a form or email address.
c. Privacy Policy
Clearly explain how user data is collected and used. You can use a privacy policy generator for help.
d. Terms and Conditions
Outline the rules for using your site.
4. Technical Requirements for AdSense Approval
AdSense approval isn’t just about content. Your site’s technical setup also matters.
a. Mobile-Friendly Design
With the majority of web traffic coming from mobile devices, your WordPress theme must be responsive.
b. HTTPS (SSL Certificate)
A secure website (with HTTPS) is mandatory for approval.
c. Fast Loading Speed
Optimize your WordPress site using plugins like WP Rocket or LiteSpeed Cache.
5. Steps to Apply for AdSense on WordPress
Follow these steps to apply for AdSense:
Step 1: Create a Google AdSense Account
- Visit AdSense.
- Sign up with your Gmail account and fill out the necessary details.
Step 2: Add Your Website
- Enter your site’s URL. Ensure there are no typos.
Step 3: Place the Code
- Copy the code provided by AdSense and paste it into your WordPress site using a plugin like Insert Headers and Footers.
Step 4: Submit for Review
- Once the code is live, submit your site for review. The process usually takes 1-2 weeks.
6. Common Reasons for Rejection
If your application is rejected, these might be the reasons:
a. Insufficient Content
Your site should have at least 15-20 high-quality posts, each with 800+ words.
b. Copyrighted Material
Ensure your content (text, images, videos) doesn’t violate copyright laws.
c. Poor User Experience
A cluttered or difficult-to-navigate site can result in rejection.
7. Tips to Increase Your Chances of Approval
- Focus on Content Quality: Publish original, SEO-optimized articles consistently.
- Update Regularly: Keep your site active by posting frequently.
- Avoid Violating AdSense Policies: Don’t publish adult, violent, or pirated content.
8. What to Do After Approval
Once your site is approved, here’s how to maximize your AdSense revenue:
- Experiment with Ad Placements: Use plugins like Ad Inserter to optimize ad positions.
- Monitor Performance: Use Google Analytics and AdSense reports to track your earnings.
- Increase Traffic: Focus on SEO, social media, and content marketing.
Conclusion
Getting AdSense approval for your new WordPress site may seem challenging, but with the right approach, it’s entirely achievable. Focus on building a user-friendly, content-rich site that adheres to Google’s guidelines. By following the steps outlined in this guide, you’ll be well on your way to monetizing your WordPress site effectively. For More blogs visit here
